Deluxe Edition editing

In order to make it obvious to our target audience that they are obviously buying a deluxe edition digipak I looked at Lana Del Rey's Born to Die albums to see the contrast and what I should include on ours.

Lana Del Rey- Born to Die: Paradise Edition vs. Original

Here the deluxe font is a metallic gold and the background much more rich looking as the original is a plain blue sky. Also a different image of the indie singer is used but in the same pose so there is a direct link between the two versions. 'The Paradise Edition' font is cursive and clearly stands out from the text on the cover.

On our own album we have decided to make all the deluxe features a lime green so it will stand out over the other text. We will also use an obscure image of the lead singer that would most likely not be used on the original released album it would most likely be of the full band but here analyzing these two albums it is clearly conventional.