Audience Research: What Digipak design did they like best?

Today we also asked a group of indie fans which digipak design they liked best and why and here are the results:

60% of our audience surveyed preferred the design on the top left which we are pleased with because it links well with our digipak idea. This is the design we will be pursuing. The reasons given were:

"bright"

"I like the colours"

"I like the smashed tv"

"attractive design"

"eye catching"  

Therefore, here we found our an indie audience likes bright colours and attractive, eye catching designs such as the smashed tv, we will work on including more of these exciting eye catching images when we develop this design further to please our target audience of indie rock fans even more.